TikTok currently has 1.7 billion monthly users globally.
According to a study, Tiktok is mainly used by the youth of Generation Z.
Disney has, for decades, been one of the most iconic entertainment companies.
Through his TikTok account, a psychologist decided to “analyze” the mental health of some Disney princesses, and his diagnosis went viral to the extent that his video garnered millions of views.
Over the years, there has been a significant emphasis on physical and mental health care, which is why World Mental Health Day is observed every year on 10 October, as a reminder that it is important, in short, to raise awareness among the general population. About one of the biggest problems of recent times.
After the arrival of the pandemic, in March 2020, apart from the resulting health crisis, one of the biggest problems faced by the population was stress, anxiety and other mental disorders, such as depression, among others.
in that sense, according to Ipsos Global Health Monitor 2022It should be noted that, in recent years, the issue of mental health in Latin America has become one of the most urgent issues to be addressed in various regions.
According to a recent survey of nearly 23,500 people from 34 countries (six of them from Latin America), it is in Chile where there is currently the greatest concern for mental health, while, in contrast, Mexico, among the six Latin American countries, has the lowest percentage (15 percent), an alarming figure if we consider it to be one of the countries most affected by Covid-19.
Psychologists Analyze the “Mental Health” of Disney Princesses and Go Viral
TikTok has become a platform through which a young woman is talking about these issues, but taking one of the most iconic companies in history as context.
Apparently, her name is Maria and she’s gone viral for a few videos in which she shows off what her opinions are. Mental health issues faced by some Disney princesses, such as Alice (from Wonderland), Belle (from Beauty and the Beast), Aurora (Sleeping Beauty), Anna (Frozen) more among others.
According to what psychologists also express, Alice suffers from schizophrenia and, in fact, has never entered the world of miracles; Bella is suffering from a case of Stockholm syndrome; Aurora has hypersomnia; While Anna (Frozen) suffers from hyperactivity disorder,
Such was the success of this creator that, in fact, he devoted himself to “analyzing” other princesses. To cite an example, Mulan suffered from atelophobia, “the fear of being incomplete”; Pocahontas, he explains, has synesthesia, “seeing sounds, hearing colors, and tasting objects”; The Little Mermaid’s Ariel Says She Suffers From Self-Acceptance Issues,
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Without a doubt, it is clear that TikTok is already that social network through which a large number of users express their opinion on topics that are very relevant at a time in history like this one, where new generations are at the table. continues to keep. The fact that there is more attention to mental health, inclusion, among others, and this is the key for brands to be aware of.
In fact, a survey of McKinsey which indicates Companies that have inclusive teams are able to become up to 25 percent more profitable
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