‘The Last of Us’ praised by menstrual cup companies for bringing attention to the product

No big spoilers here, but if you missed last week’s episode… you didn’t see main character Ellie being gifted a menstrual cup. At first, Ellie, who was born in a post-apocalyptic world, seems a bit confused, but when she finds out what it is she becomes excited… saying “gross” with a smile on her face. Is.

While the scene was quick, fans took to online shopping to celebrate the importance of bringing women’s health to the forefront and showcasing a reusable alternative to tampons and pads.

A representative from The Flex Company, which makes menstrual cups, told TMZ that they saw a 400% increase in sales in the 2 days after the episode aired on HBO, a testament to the media’s “unparalleled power to demystify periods”. Is.

At Kora Life, another menstrual cup maker, a representative says they’re thrilled to see a sustainable menstrual care product on such a high-profile show…and they’ve even seen a slight increase in orders .

Worth noting that ‘The Last of Us’ doesn’t depict any specific brands, but apparently, it has inspired consumers to research them.

The Lena Cup is getting hit even harder — a rep says the market was “energized” by the HBO shoutout, and they’re all hoping the scene will normalize menstrual cups.