On Friday, ADK Emotions NY Inc. and T-Licensing Inc., a subsidiary of Tomy Company, Ltd., revealed that the television anime based on Takara Tomy’s Beyblade X project is set for a global broadcast outside of Asia in 2024.
The companies are currently showcasing the franchise at the New York Toy Fair 2023 this weekend. They have stated that they are actively involved in establishing a global licensing program for the brand. They are also in discussions regarding non-toy licensing categories, including apparel, back-to-school items, party goods, food/snacks, publishing, quick-service restaurants (QSR), collectibles, gaming, and apps.
As for the Beyblade X anime, it is scheduled to premiere in Japan on TV Tokyo and its affiliated networks on October 6. The anime features Sōma Saitō as X Kurosu, Shūichirō Umeda as Bird Kazami, and Ruriko Noguchi as Multi Nanairo.
Katsuhito Akiyama, a seasoned veteran of the Beyblade series, is acknowledged as the chief director for the anime. Sotsu Terada, known for his work on Beyblade Burst Turbo and Beyblade Burst GT episodes, is directing the anime at OLM.
Hikaru Muno, the creative mind behind High Card, is credited with the original series concept and scenario assistance. Kazuho Hyodo, who has worked on series like ReLIFE, Kiratto Pri☆Chan, and TONIKAWA: Over The Moon For You, is responsible for crafting the series scripts. Posuka Demizu, renowned for The Promised Neverland, created the original character designs, which are being adapted for animation by Yoshihiro Nagamori, known for his work on Beyblade: V-Force, Beyblade: Metal Fusion, and Beyblade: Shogun Steel.
In March, Takara Tomy unveiled the Beyblade X project, marking it as the “4th generation” in the Beyblade series, following the original 1999 Beyblade (Bakuten Shoot Beyblade), 2008’s Beyblade: Metal Fusion (Metal Fight Beyblade), and 2015’s Beyblade Burst.
On June 15, Homura Kawamoto (known for Kakegurui), Hikaru Muno (renowned for High Card), and Posuka Demizu (famous for The Promised Neverland) launched the Beyblade X manga in Shogakukan’s Monthly Coro Coro Comics magazine. The original story is credited to Kawamoto and his younger brother, Muno, while Demizu is the artist responsible for illustrating the manga.
The manga’s narrative revolves around a young boy with aspirations of becoming a professional Beyblade player. His ultimate goal is to reach the X Tower, the gathering place for professional Beyblade enthusiasts. Throughout the manga, new gear and unique abilities for Beyblade gameplay will be introduced.
The seventh season of the Beyblade Burst anime series, titled Beyblade Burst QuadStrike, made its debut on Disney XD on April 3 at 3:00 p.m. EDT and later on Hulu on May 8 in the U.S. Subsequent to its U.S. premieres, episodes are available for streaming on YouTube. The anime is also being broadcast on the company’s various regional partners. This season comprises 26 episodes, each running for 22 minutes.